THEMAGIC5 has crafted the world’s first goggles that are made to measure; specifically matching the contours of the swimmer's face. They wanted to create audiovisual content to promote their exceptional product.
THEMAGIC5 has crafted the world’s first goggles that are made to measure; specifically matching the contours of the swimmer's face. They wanted to create audiovisual content to communicate and promote their product on their digital platforms, across social media channels and at presentations and events.
We partnered with the production studio, Vitamina Audiovisual, and together we carried out the audiovisual production of the short film and photos. We found locations, actors, costumes, wrote the script, directed lighting, and sourced all camera gear. It was also necessary to prepare the motion graphics assets to be animated during the post-production stage.
Our objective was to showcase the exquisite technology of the googles, while communicating first and foremost that they provide people with a better swimming experience. Through a promotional video and a series of photographs, we explain the product’s features, the face-scanning technology, and how THEMAGIC5 goggles truly change the swimming experience.
“The Noise team is a very ambitious team that delivers. We have worked with them on our most central brand content, strategy and product concepts. In every project we've felt that the team went above and beyond in their effort of making us, THEMAGIC5, happy with the end result.”
“This was an existing challenge to embarge! We found the perfect location that gave us a futuristic touch. By combining these architectural characteristics with animations of the HUD we captured a feeling of innovative technology for this truly advanced, modern product.”
